What does SEO look like in 2021?

Hello 2021! Can you believe that we’re already 3 months into the year!!

Fact: 61% of internet users research a product online before making their purchase!

What’s Trending?

  • User & Search Intent – Your users intent and behaviour are consistently changing, so what are you doing to manage and maintain your websites user presence? A successful SEO Marketing strategy looks at current trends, competitors, content and what other activities you can enlist to improve your websites useability.
  • SERP – Refers to Search Engine Ranking Page. Focusing on Google’s search engine consider the following questions in relation to your websites online presence.
    • Who am I?
    • Who is my target audience?
    • What can my business offer?
    • What makes my business unique and stand out amongst the rest?
  • Mobile SEO – How does your websites mobile experience stack up? Great you have an online website presence, but is your website also optimised for mobile, remember a mobile’s screen is a lot smaller than a computer, consider where your eye tracks, content and where your call to action (CTA) is positioned on the page.

  • Long-Form Content – Blogs with a minimum of 2,000 words have been proven to help with SEO and overall ranking as it is classified as more authoritative, and appealing to Google’s E-A-T guidelines.

  • Scalability – Does your website have the capability to scale with your business? Scalability is an integral part to any business and is what helps a business succeed with ease in progressing to the next level.

At Novata Solutions we are here and ready to talk about your business’ SEO Strategy.

Let's work together

1300 NOVATA (1300 668 282)
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