Contact Us
- hello@novatasolutions.com.au
- 1300 NOVATA (1300 668 282)
Perth Office
Level 7, 12 St Georges Terrace
Perth WA 6000
Setting the foundations of your online presence early, is key to your business’ organic growth for the long term.
Search Engine Optimisation, commonly referred to as SEO, is the process of being found organically through unpaid online marketing strategies within search engines such as Google, Bing and Yahoo. SEO is a regular and ongoing process that uses strategic content creation and positioning to improve your users experience and online visibility.
SEO is consider a long term solution and although results won’t be instant, give it some time and your online traffic will start increasing in visibility, authority and overall trust.
When referring to SEO and what it takes to get to the first page… We like to refer to our Tree Analogy. For example, anyone going for a brisk walk through a park will see all these lush trees but what they don’t see are the roots which built them up to the point you see them today.
There is not a singular methodlogy to SEO, but several ways to increasing your websites visbility and online presence. Below we have listed our top three points of consideration when developing your SEO Strategy.
Our strategically proven SEO Solution follows the following six 6 steps, to growing your business’ online presence from the ground up.
It is integral that your On Page SEO reflects your business’ personality and brand strategy, while also aligning with your keywords. There are three major factors that contribute to your On Page SEO being successful including: keywords, content, and link building.
Working in conjunction with your On-Page activities through building trustworthy backlinks in your digital marketing strategy, while also through local directories such as Google and third party directories.
We are all unique and have a story to tell, and so does your business!. Local SEO refers to your business’ autobiography, from when you first established, to where you are located, how to get in contact and everything in-between. This is also where your keywords including the phrase “near me” come into play.
It’s integral to understand who and when your customers are viewing your website and what you have to offer, to be discovered and further elaborate on new trends. Security is another essential aspect of your SEO strategy and creating authority with search engine bots.
How easy can your users and search engines find your content and navigate through your website? Great UX equals excellent crawlability.
Great, you’ve just launched your perfect website! But, have you considered its mobile UX? With more people than ever using their mobile phones, how confident are you that your websites mobile presence is up to scratch?
Our team of Digital Marketing specialist have years’ of experience within the industry. They know what to look for and can provide extensive insights into helping your business thrive in the world of digital marketing, providing that competitive edge.
We will introduce you to our team of Digital Marketers and you can introduce us to your team, generally over coffee works for us! From here we will work with you to understand your pain points and set foundations to kickstart your online, digital marketing journey to success.
Search Engine Optimisation, commonly referred to as SEO, is the process of being found organically through unpaid marketing strategies within search engines such as Google, Bing, and Yahoo. SEO is a regular and ongoing process that uses strategically planned keywords, content creation, targeting and link building to improve user experience and online visibility. Therefore, ranking for the search terms that matter to your business when a search takes place.
A Keyword refers to a word or set of words which help identify your business. Discover what keywords your business should be targeting.
Paid Advertising is a great addition to your organic marketing strategy and can help deliver those timely sales, fast.
Create content that is memorable and impactful, resonating with your audience and in turn generating increased connections with your target audience. KISS your way to successful content.
A strong social media presence will help build your brand trust by building a personalised connection with your audience about your unique selling point.
Link Building refers to the process of generating links within your website, whilst also having other websites and influencers link back to your website. Let's generate strong links.